Ohio State and Oregon are 1-2 in the AP preseason Top 25, SEC leads conferences with 9 ranked teams - NBC Sports

“The Associated Press preseason college football poll places Ohio State at No. 1 and Oregon at No. 2, marking the Buckeyes' third consecutive top‑spot and the Ducks' highest preseason ranking ever. The SEC dominates the conference landscape with nine teams in the Top 25, underscoring the league's depth and its impact on national TV contracts and advertising revenue. These rankings set the stage for heightened fan engagement, increased merchandise sales, and stronger betting activity across the United States. Expert Analysis: The SEC’s nine‑team presence reinforces its bargaining power in future media rights negotiations, potentially driving up broadcast fees and influencing advertising rates. Meanwhile, Ohio State’s and Oregon’s elite placements are likely to boost ticket demand and apparel sales, delivering a measurable uptick in consumer spending within the collegiate sports market.”