Is buying a OnePlus phone in 2026 still a good idea?

“OnePlus has ceased operations in the US, leaving existing users with uncertainty about future software updates. The company will continue to support existing devices, but users will have to switch to ColorOS, a software interface shared with Oppo smartphones. This move may deter potential buyers from purchasing a OnePlus device in the US. Expert Analysis: This shift in strategy highlights the challenges of maintaining a global brand presence, particularly in a highly competitive smartphone market. As a result, US consumers may have limited options for flagship devices with unique software experiences. The impact on OnePlus' brand loyalty and customer retention remains to be seen.”