Foldables are sort of boring now — and that’s great news for Apple

Core Impact Points

• Foldable phones have improved significantly, with advancements in durability, design, and camera quality.
• Apple's entry into the foldable market is expected to be a game-changer, with the company predicted to claim 34% of the foldable market by value in its first year.
• The US market may see a significant shift in smartphone sales, with Apple's foldable iPhone potentially drawing in customers who were previously skeptical of foldables.
• Foldable phones have become less exciting, but the technology behind them has matured, making them good enough for mainstream adoption.
• The US economy may benefit from increased smartphone sales, with Apple's foldable iPhone potentially creating new job opportunities and stimulating economic growth.
• The rise of foldable phones may lead to increased competition in the US smartphone market, with other manufacturers potentially responding to Apple's entry with their own foldable devices.